Jenn O'Neil



Freelance Copywriter at Amazon D1

June 2016 – Present

  • Concept campaigns and strategic content for web, email, and social media
  • Develop branding in home and technology retail space

Freelance Copywriter at Wunderman

September 2016 – May 2017

  • Wrote B2B and B2C copy across print and digital for Microsoft Research, Microsoft Learning, and T-Mobile
  • Concepted campaigns and content for web, email, social media, and video
  • Developed brand voice for Microsoft Learning
  • Created gamified narrative for Microsoft Virtual Academy, resulting in 4 times more daily users and 3k+ new registrants
  • Broke view record on Microsoft Research YouTube channel

Freelance Marketing Writer at TCS World Travel

April 2016 – September 2016

  • Concepted, provided content strategy, and wrote copy on email and blog campaigns
  • Wrote print and digital materials for B2C marketing, sales, and hospitality
  • Broke company record for email open and click through rate

​Copywriter at REI

March 2015 – April 2016

  • Concepted and wrote site retail campaigns
  • Wrote brand and product landing pages, search banners, site ads, and metadata
  • Provided content strategy and converted 11+ category pages in website redesign
  • Created and implemented metadata best practices to improve accessibility and search rankings

Editorial Copywriter at zulily

February 2015 – March 2015

  • Wrote titles, descriptions, and email copy for 30 flash sales a day

Product Copywriter at zulily

June 2013 – February 2015

  • Wrote 180+ descriptions a day for women’s, men’s, kids’, and home products
  • Onboarded 6 new hires with workload and time management strategies, resulting in top performance reviews
  • Wrote trend and brand spotlight blog posts for The Find by zulily

Bachelor of Arts Degree in Creative Writing at University of Washington

2007 – 2010

  • Wrote column for student newspaper The Daily


I’m a Seattleite with an overactive imagination. My favorite things about copywriting include dreaming up ideas, working on a bunch of things at once, and collaborating with other creatives. I thrive in fast-paced environments where I can solve problems. In my free time, I think about hiking and read dystopian fiction.

I’ve worked in-house, offsite, with ad agencies and small businesses—and I love all of it. If you're interested in working with me, email me at or connect with me on LinkedIn.